How to Launch a Brand: Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming and Brand Identity Free read



Download How to Launch a Brand: Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming and Brand Identity

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How to Launch a Brand: Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming and Brand Identity Review

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This audiobook will guide you through the steps necessary to build a brand from the ground up:

Step One (Chapter One): Create a brand platform
Step Two (Chapter Two): Devise a brand name
Step Three (Chapter Three): Design your brand's identity
Step Four (Chapter Four): Craft your brand atmosphere touch points


Most entrepreneurs, even seasoned brand managers, launch first and then work on slowly transforming the new offering into a brand. A logical progression, I would agree. After al


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